4 common branding mistakes that repel clients

Ever wondered if your making mistakes that repel clients? Before we dive into the mistakes, there’s something I’d like to explain first, so it all makes sense:  What always repels clients is the opposite of the irresistible brand.

5 steps to elevate a brand with our signature A.D.O.R.E.™ formula

Brand Influence™ Strategy is THE most important thing you can do for your brand. Discover our signature A.D.O.R.E.™ formula that we’ve been using to elevate brands and make them absolutely irresistible since 2016.

Why you are NOT your brand + what to do about it

There’s a lot of BAD advice out there from *experts* who don’t understand branding. Should you base your brand personality on yourself?. Not always! In this post I explain when you’re not your brand and what to base its personality on to attract ideal customers and clients.

How to STOP undercharging even if competitors do

Raising prices is NOT as simple as just changing the numbers on your website. Learn this #1 strategy to charge more for your products even if your competition constantly undercharges.

Wasting too much time on social media? Why you need a strategy

Wasting too much time on social media? Why you need a strategy

Social media is the place to meet your clients and customers, build brand awareness and turn strangers into raving fans of your brand.
Without the strategy though, you can get lost in ever-changing algorithms and spend hours upon hours every day, without anything to show for it. It’s not as easy as it seems, either (or at least others make it look easy!). Today, we want to talk to you about the importance of having a strong strategy behind your social media efforts.

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Switching from Mailchimp to ConvertKit? Here’s what you need to do

Switching from Mailchimp to ConvertKit? Here’s what you need to do

Mailchimp is amazing for so many reasons. Sometimes though, it’s not the best tool for you. Especially if you’re a blogger or entrepreneur who has many different downloadables, freebies or ways of getting on your list. Mailchimp doesn’t let anyone sign up for same email list twice, so for each freebie you’d have to have a separate list. This becomes problematic when you want to send a newsletter out to everyone – not only do you need to do it separately for each list, but you risk sending the same newsletter twice to the same person (if they’re signed up for a few lists). If that’s your problem – ConvertKit will perfect for you. It does have some limitations and doesn’t have the visual builder Mailchimp has, but still can be used beautifully and help you automate your email marketing and freebie delivery. If you decided to switch from Mailchimp to ConvertKit, read our post to learn more about what you need to know.

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5 reasons your website might be confusing

5 reasons your website might be confusing

Your customers tell you they are confused with your website? The number of unfinished orders scares you? Or maybe, you get way too many emails with questions about how to even buy from your website?

Our clients have been there too. Don’t worry though, because we’re here to explain what’s usually the cause of these problems and what can be done to fix them, so you can earn more and work LESS.

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Create a killer editorial calendar for your brand 2019

Create a killer editorial calendar for your brand 2019

Writing blog posts and social media posts + scheduling them = a headache and hours upon hours of your time. This doesn’t have to look that way though!
We wanted to share a few hacks with you, which will allow you to do all of this a lot quicker and with a smile on your face. Promise!

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Hey, I'm Alex!

Brand Coach & Stylist for ambitious entrepreneurs who want to create powerful and influential brands.

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