<p>Emotion is what drives our decision making, even if we don’t know it. Learn about the psychology behind emotional branding and why it has the power to transform your brand.</p>
Join thousands who discovered their brand personality and were shocked by their results.
This was absolutely one of the most accurate tests I have ever taken. Thank you for confirming what I already felt. The results completely resonated with me.
This is so spot on me that I am a little shocked it could be generated on a 12 question quiz. I can’t wait until I get the next email from you!
OMG – absolutely – made me shiver – this so me.
There was a lot about the Innocent that felt like you had read my mind.
You're in: Brand Psychology
<p>Selling psychology is really important. There are 5 steps every customer need to go through to become ready to buy. We’ll talk all about awareness, interest, consideration, conversion and loyal customer. Build connection with your customer during sales process and make it feel natural and comfortable for them and you.</p>
<p>Ever wondered if your making mistakes that repel clients? Before we dive into the mistakes, there’s something I’d like to explain first, so it all makes sense: What always repels clients is the opposite of the irresistible brand.</p>
<p>Raising prices is NOT as simple as just changing the numbers on your website. Learn this #1 strategy to charge more for your products even if your competition constantly undercharges.</p>
<p>“I feel like I should add a special stitch to it to justify the price” – said my client about her new fashion line piece. In her head, if it was pricey, it needed to have something SPECIAL. A magic element nothing else has, so people pay more for it. Confused about it too?</p>
<p>Color psychology is real: different colors make us feel a whole array of emotions. I’m sure you’ve experienced this feeling when you paint a room and it totally changes its vibe and energy.</p>
How to stand out from the competition?
Take our quiz to find out which Brand Archetype best represents your brand, add personality and differentiate your brand to truly stand out and connect with your audience.