<p>Ever wondered if your making mistakes that repel clients? Before we dive into the mistakes, there’s something I’d like to explain first, so it all makes sense: What always repels clients is the opposite of the irresistible brand.</p>
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5 steps to elevate a brand with our signature A.D.O.R.E.™ formula
<p>Brand Influence™ Strategy is THE most important thing you can do for your brand. Discover our signature A.D.O.R.E.™ formula that we’ve been using to elevate brands and make them absolutely irresistible since 2016.</p>
Why you are NOT your brand + what to do about it
<p>There’s a lot of BAD advice out there from *experts* who don’t understand branding. Should you base your brand personality on yourself?. Not always! In this post I explain when you’re not your brand and what to base its personality on to attract ideal customers and clients.</p>
How to STOP undercharging even if competitors do
<p>Raising prices is NOT as simple as just changing the numbers on your website. Learn this #1 strategy to charge more for your products even if your competition constantly undercharges.</p>
What REALLY happens when you lower your prices (and how to avoid that)
<p>Ever been in a situation where you had to lower your prices? Did your clients ever negotiate your prices? Or maybe you feel you constantly need to keep your prices in check looking at what others in your industry are doing?</p>
THE thing you should focus on to sell out your products and services (it’s not what you think)
<p>“I feel like I should add a special stitch to it to justify the price” – said my client about her new fashion line piece. In her head, if it was pricey, it needed to have something SPECIAL. A magic element nothing else has, so people pay more for it. Confused about it too?</p>
3 steps to an authentic brand
<p>“If something is authentic, it is real, true, or what people say it is.” – How to put it in action and use it to your advantage.</p>
Increase your conversions but NOT how you think – Kate & Anna’s story
<p>How Kate & Anna discovered low conversions on their Shopify store was actually a symptom of underlying problems with their brand and how they could fix it.</p>
Disconnection in your brand – how to fix it and attract your ideal audience
<p>“I feel the disconnection in my brand” – Can you relate? Learn how to build a powerful, influential brand that attracts your ideal audience.</p>
5 signs your brand looks unprofessional
<p>Wondering if your brand identity looks professional? If so, it might be there’s something in your brand that doesn’t work for your business. Discover these 5 mistakes and fix them ASAP.</p>
How to stand out from the competition?
Take our quiz to find out which Brand Archetype best represents your brand, add personality and differentiate your brand to truly stand out and connect with your audience.